Latvia: Changes for Supernova

Latvia – The Latvian National broadcaster, LTV, has announced that they will allow younger entrants this year for their selection show Supernova 2019. The minimum age has been lowered to 16. They are also looking for a quality radio hit. 

Supernova 2018 jury chairman, DJ Rudd, last year’s jury chairman said,

“We are looking for a radio hit, so it’s only logical that radio people are the ones who first evaluate the songs. They are the ones who determine what’s on the radio station every day.”

All songs submitted will therefore be initially rated by a jury consisting of representatives from several top Latvian radio stations. LTV will collaborate with the Universal Music Group. Composers can be non-Latvian.

Submissions can be sent from 3rd September 2018 to 21st October 2018.

Latvia has participated in the Eurovision Song Contest 19 times since making its debut at the contest in 2000, and has only made it to the grand final twice in the last ten years. Their first ever entry, by Brainstorm, finished in 3rd place and they have won the contest once, in 2002 with Marie N.

Source: LTV

19 comments on “Latvia: Changes for Supernova

  1. When has a “quality radio hit” ever won ESC? In the last years, ‘Satellite’ probably came closest to sounding like a radio hit. Every other winner was as much about the live performance as it was about the song. Won’t people ever understand that ESC isn’t the appropriate format to produce radio hits?

    • I consider both Euphoria and Grande Amore as big radio hits! At least here. Same as Fairytale!

      • I have never heard ‘Grande Amore’ on German radio and ‘Fairytale’ only once or twice. ‘Euphoria’ was popular for a couple of weeks after ESC 2012 but I think that Loreen’s impressive live performance contributed to the success of the song in ESC.
        If we want ESC to produce radio hits on a regular basis, we need a 100 % jury vote, which I do not support. We saw that this year: The juries placed the radio friendly songs from Austria and Sweden 1st and 2nd but normal people watching ESC expects something else from our beloved contest. :)

        • Weird, cause all of them I mentioned played on radio weeks before May

        • Euphoria is totally in the league of it’s own when it comes to ESC hits. It was number 1 in 19 official charts all over Europe and it scored all so round dozen additional top 3’s in it’s tally.

          Unfortunately songs like Euohoria don’t usually do ESC 😃

          • That is exactly my point. ‘Euphoria’ is one of only few examples where a song worked both in ESC and in the real world. As I said the other day in a reply to 4porcelli, even Helene Fischer sang ‘Euphoria’ in a concert I was forced to attend.
            Everything is successul or not successful within a context. I think that ‘Dance You Off’ f. e. had the potential to become an international radio and chart hit but all that potential was gone once he came back from Lisbon with the ‘only 21 points from the televote’ stain. Benji did not do himself a favour by taking this particular song to ESC because most televoters look for the exceptional when watching ESC, not for songs they would like to listen to on the radio. The same goes for Cesár’s song imo. I like listening to both songs but I never thought of voting for either in ESC. I guess that many people who vote in ESC work the way I do. They even massively voted for Jacques and ‘Yodel It’ last year …

            • I think top 7 this year was most ESC radio friendly representing different kind of variations of big radio hits and pop music trends (Fabrizio Moro was of course emulating his own past big hits). This trend seem to be strengthening at the moment, Latvia won’t be only one jumping into wagon. On that lot middle of the road mildly trendy mass appeal is the key driver while clever packaging makes all the difference. This of course have nothing to do with how the songs perform in the actual world, however all of them seem to have tackled home market extremely well and couple of neighbours too.
              Btw. Benji scored another top 10 hit in Sweden. Both Måns and Loreen have failed in that so far.

        • A friend of mine went to Austria for summer vacation two years ago and claimed she heard Frans’ “If I were sorry” all the time on Austrian radio.

          I also think that it in general is difficult to create pop hits via Eurovision since it’s a litte universe of its own. It almost seemed to work better in the old black and white age when world hits like “Volare”, “L’amour est bleu” and “Eres tú” were produced.

    • Germany didn’t win this year, but I hear it all the time on Dutch radio. Even now months later.

  2. Idealistically I have always wanted the ESC to be a part of the “real world” rather than a closed parallel universe (“bubble”), in the sense that it should provide innovative or just different pieces of music that challenges the tastes of people and thus has an artistically enlightening function. I have never understood the bubble thing to begin with.

    However, deliberately going for radio smashers is to follow a commercial rather than an artisic path, so the challenging and innovative part will get lost here.

  3. Another NF that will most likely offer an array of similar songs, all sung in English I am sure. I hope I am wrong. Good luck, Latvia.

  4. Jon Ola Sand’s interview with the Israeli broadcaster

  5. Weird choice, because Madara or Sudden Lights (who after a wildcard still came 2nd overall and in televote) provided awesome songs in last year’s NF, alongside a few other intriguing and quite unique pieces (Ritvars anyone? but also Kris & Oz or Mionia), that did not damage the show’s popularity or its appeal. Moreover, Markus Riva was rightfully kicked out of the final at first… it’s a bigger problem that televote ended up choosing very poorly this year (and in general in Latvia, if you remember the horrors they have sent in the 2006-2014 era) but what can you do, unless going to a smaller NF?

  6. May I quote Mrs Neneh Cherry: ”You’d sell your soul for a tacky song like the ones you hear on the radio.” Come on, Latvia. I know you can do better.

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